FamousDC is seeking a qualified Digital Engagement Strategist to join our team!
FamousDC is a media outlet that produces content and events for the people who make D.C. tick. We are positive high five machine and love to highlight the people, places and things that make D.C. a great place to work and live. Our audience is made up of policymakers, reporters, communicators and other DC influencers who are constantly on the move and in the know.
FamousDC is seeking a Digital Engagement Strategist to lead social media management, community engagement strategy and social content creation. This individual will work closely with the Managing Editor to strategize the creation and amplification of content. In addition, the Digital Engagement Strategist will lead up efforts to expand our web audience, social media followers and our list of weekly email subscribers.
Responsibilities:
- Engage and build a broader social media audience base
- Work closely and collaboratively with the Managing Editor to create and promote magnetic, compelling content
- Help produce and manage an editorial content calendar
- Help manage freelance content contributors
- Help create, enhance, and set the direction and tone of social content
- Produce teaser content and promote content on all social platforms
- Help promote the FamousDC brand both online and at events
- Brainstorm with creative and sales teams on native/sponsored content ideas
- Work closely with creative team to create graphics, videos and other supporting content collateral
- Produce detailed plan with goals for audience engagement and acquisition
- Help manage contact database for sponsored content, event and native content emails
Requirements:
The ideal candidate should have experience and proven success managing content promotion and creation. He or she should be fluent in digital production; including video, analytics, and evolving social and mobile platforms.
- 2-5 years experience in content promotion, production, and distribution
- Creative, solution-oriented and able to be client-facing
- Demonstrable network of contacts within the DC digital sphere to help facilitate audience growth and brand awareness
- Experience working and creating content directly for organizations and/or media outlets
- Thorough understanding web, social and email analytics
- Demonstrated ability to create content (lead by example) and flawless copy, editing, and visual accuracy
- Comfortable working in a fast pace, ever-changing environment
- BA/BS required
