Most of our Famous 5 interviews introduce you to interesting people or readers’ favorite restaurants and bars.

This one will be a little different.

Meet Shameless Gifts.

Shameless Gifts is an online gift basket store that allows clients to anonymously say what has been bothering them about someone in their lives.  The baskets were designed to be fun and prank-like, while still affordable.  For example, your co-worker has horrendous breath, but you can’t actually tell him that… so you let Shameless Gifts!

They send a bad breath gift basket anonymously with items like mints, gum, mouth wash, tooth brush and toothpaste with a clever poem attached.

The hill-staffer turned entrepreneur who started “Shameless Gifts” was nice enough to spend a few minutes with us for a Famous 5 interview:

1. “Why did you create this company?”

Because anyone who knows me understands that I’m too nice to tell people anything to their face, but sometimes they just need to know that, for example, they have terrible hygiene. And what better way to deliver that information than with a gift basket filled with passive-aggressive items guaranteed to make them feel judged by all of their friends and colleagues?

2. “You seem like a really nice person.  What would make you create a company that could make people feel badly about themselves?”

I look at it as helping people with serious inferiority complexes feel superior to other people. Also I enjoy a good practical joke, which I suspect will be the main purpose of my products.

3. “Do you expect to make money off of this business?”

I’m just trying to augment a scheduler’s salary. So let’s just say my expectations are very low.

4. “If somebody ordered you one of your baskets, which one would they get you?”

I don’t know. I haven’t developed the “God I wish I had your hair” or “Your clothes all make your chest look fantastic” basket yet.

5. “We see you have an MBA.  Is this what you had in mind when you went to graduate school?”

Well it was either developing competitive, award-winning advertising campaigns for Fortune 500 companies, or spending my evenings putting whoopee cushions in baskets to make people understand how bad their flatulence problem is.  So yeah, obviously this is exactly what I had in mind.

Become a friend/fan of Shameless on Facebook.